Merits and Demerits of Arrays

Array is an important data structure. We can define it by saying that it is a collection of like objects. The objects are called elements which are present at contiguous memory locations. Every element of array is accessed by using its unique index. Indices of arrays always start from zero.

Merits of Array:

1: Ease of declaration:
    Arrays provide us a handy way to declare variables. We don’t have to declare as many variables as values are being stored. We just declare an array and give it a size.  For example, if you need to declare 10 variables of integer type then you can use an array. You will not have to declare ten different variables. You just declare an array of size 10.

int array[10];
Above C++ statement will allocate ten memory locations for array variable.

2: Ease of access:
    The main advantage of array is that we can access a random element. In other data structures like linked list, we have to traverse the list to find a specific element. But in array, we just give the specific index of element and use it. It saves a lot of time and memory.

3: Contiguous memory locations:

    The elements of array are stored at consecutive memory locations. For example, if we have an array of ten elements then these ten elements will be stored consecutively in the memory. These consecutive locations help to access an element quickly.

4: Implementing data structures:

    Other data structures like stacks, queues, trees etc are widely used. Arrays provide us such functionality that we can use these data structures easily.

5: Matrices Re presentation:
    Arrays are not just one-dimensional arrays. 2-D (two dimensional) arrays are also present which help us to represent matrices.

Demerits of Array:

1: Wastage of memory:
    The biggest drawback of array is that it is fixed length. Once you have declared it, you cannot change its size at run-time. For example, if you are asked to design a program for data entry and you don’t know the exact number of records to be entered. Then you will probably declare an array of maximum size you can imagine according to your problem. Now, if user enters records less than size of array then empty memory spaces would be wasted. So, this can cause wastage of memory.
       
2: Similar data type:
    You can store only those elements in array which are similar in data type. Actually when you declare an array then you also tell compiler its data type. In linked list, you can store data of more than one type in a node. So, similar data type can be considered as a drawback of array.

3: Consecutive memory locations:
    Though consecutive memory locations are useful for fast accessing of elements of an array. But this consecutiveness also makes hard the deletion and insertion of elements. For example, if you delete an element from array then you will have to traverse the array to adjust the places of remaining elements. Traversing of array is a difficult and time-consuming job. This thing also occurs in case of inserting an element in array.



About Author:

Kamal Choudhary is a tech geek who writes about C++ programming tutorials on C++ Beginner. He is a student of computer science in University of Gujrat, pakistan. He loves to write about computer programming. You can find his full bio here. Follow him on twitter @ikamalchoudhary

The Value of a Portfolio in Choosing a Proficient Application Developer

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Given the growing demand for IT specialists, finding a proficient developer is a real challenge, especially when your business is not directly related to IT, or you are not sure in skills and experience the ideal employee should have.

Whether you follow these crucial steps before hiring to find the outsource app developer or not, the candidate’s portfolio is something that you will never ignore. But is it that simple to choose a specialist who perfectly suits your business? Below are a few key points to consider in order not to lay an egg.

#1 The First Impression Does Matter

Try to catch your first impression of the portfolio. Put yourself in the potential client’s shoes. Do you like these works? Consider not only the design but also the quality of the layout, meta tags, and other details.

Ideally, you should find a ready-made website that matches the most important criteria of yours.

#2 Website Performance

Loading speed is one of the most important indicators of a high-quality website. A modern user will not wait long until the page opens – he or she will just turn to competitors’ web resources.

Statistics says that the pages with the loading speed over 4 seconds lose about 25% of their visitors, meaning every fourth user leaves before the page loads.

Check the speed with, for example, Google PageSpeed Insights. Just enter the URL of the on the PageSpeed ​​Insights page and check its speed (anything below 60 is poor). The report from PageSpeed Insights will also provide several recommendations for improving the download time.

However, even if the loading speed is low, don’t refuse the candidate immediately. After all, not every aspect is under the control of the developer, especially if the latter supports many projects simultaneously.


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#3 Functionality

Click on all buttons, fill out the forms or make a purchase. Even the smallest gap can prevent sales! You need a developer who can make an intuitive, easy-to-use website with rich features and capabilities, don’t you?

Pay attention to:
  • Easiness of navigation and search.
  • The convenience of sorting and filtering goods, as well as the process of ordering.

#4 Accessibility

A truly high-quality web resource should be available for all categories of users, regardless of the capabilities of their gadgets and computers. Therefore, test the websites for compliance with the general web accessibility guidelines. You can do it with, for example, WAVE Web Accessibility Evaluation Tool: just enter the URL of the page and get a report with possible problems with availability. Although not everything reported is actually a problem with availability, it is still a good tool for identifying potential errors.

#5 Code Quality

Code quality is a loose approximation of how long-term useful and long-term maintainable the code is. Although the clean and quality code is a fairly subjective thing, it can be defined as the code that is easy to read and modify. The most important parameter is adjust-ability.
  • Imagine, for example, that your freelance developer suddenly moves to a full-time office job, and  you need to hire someone to finish the project. If the code is clean and quality, the new developer won’t have any problems. 
Unfortunately, most of the page code can be hidden from you. Often this is the base code written in PHP, Ruby, etc. However, you can look at some things on the surface that can be indicators of how well your candidate is coding. For example, you can use the HTML Markup Validation Service by World Wide Web Consortium (W3C) to get a list of warnings and errors in the HTML of the website.

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#6 Personal Projects

The best web developers are always genuinely passionate about their work, and they usually have many personal projects in the portfolio. It can be sites or applications for friends, HTML5-games, personal blogs, etc. Evaluate these works like everything else in the portfolio, paying attention to the balance in them. A portfolio should not consist only of personal projects.

A web developer is a very important person for your project. After all, he is responsible for the face of your brand, its online image, as well as for your interaction with customers. 

Take your time in choosing the suitable person in order not to harm your business. I wish you best of luck in your endeavors!


Bio:
Lucy Adams is an aspiring businesswoman. Most of all, she’s interested in covering the most intriguing topics of yours, whether they are about business, writing or literature. Share your best ideas with the blogger and get a high-quality guest blog in a week or so!

What main reason is driving your need to convert from Visual FoxPro?




WHAT MAIN REASON IS DRIVING YOUR NEED TO CONVERT FROM VFP? 
KNOWING THAT AFFECTS THE DIRECTION THE MIGRATION TAKES

G. N. Shah, Chief Technology Officer, Macrosoft Inc.
 
Macrosoft is contacted every week from companies that express a need to migrate their older Visual FoxPro legacy applications to a new .NET environment. Though every migration is unique and we like to say we do one migration at a time, we have found the reasons we are typically contacted fall into one of four buckets.

Look at the list below to determine if one is your root course, or are you facing a different set of issues.  Each reason for migrating presents a different tactical approach for implementing the migration.

  • Need for Enhanced Security and a Supported Platform: Your organization might be in a regulated industry and requires tight security protocols on a supported application. As Visual FoxPro is out of support, this most definitely presents a compelling need to migrate to a supported platform.
  • Need for a Modern Web-based Application: Your business needs to move to the web for a browser based application rather than a desktop installed application.
  • Need for Feature Enhancements like Mobile: Your business requires enhancements for mobile interface or other such enhancements that you don’t want to do on an older technology.
  • Need for Integration with Other Systems: You require integrating your old FoxPro application with other applications but the 32 bit operating system is not compatible with other systems.
You may fall into all of these categories but try to narrow it to what is most pressing. Looking at each of the root causes for migration let’s explore different tactics for doing the migration:

Enhanced Security

If you are concerned about security, you need to start with the database.  Visual Fox Pro databases provide an architecture and working environment for associating, organizing, and working with tables and views.  A table in Visual FoxPro can exist as a free table or as a database table.

Macrosoft has developed easy-to-use internal utilities to support the migration of the database so this is a good (and relatively easy) first step in the migration effort.  After moving data from FoxPro to an SQL database, the next step is to convert all reports and connections within the application to the new database to ensure no loss of functionality.  Once completed, this first step allows you to implement required security protections for all the data within the application. The conversion of the rest of the application can then follow.

Web-based Application

So if the driving force is to move your system from desktop to the web, Macrosoft has found a modular approach to migration works best.  Most commonly, only certain functions are performed in the field while others remain in-office activities.  A Macrosoft analyst will work with your team to determine what functions are best preformed in the field and typically focus on these as the first modules to migrate to the web with others to follow.  This way, a client will have maximum impact as quickly possible. Starting with the field functions allows remote users to interface with the new web application, with in-office modules done at a later point in the project cycle.

Enhancements


If the reason for migration is due to a compelling change in processes, or the addition of new processes, clients clearly do not want a strait ‘apples-to-apples’ migration.  Therefore experience dictates we begin these cases with a complete analysis and documentation of the current application.  Creation of pseudo code documenting all business rules and tasks enables new functions to be created that don’t conflicts with existing processes.  A detailed development blue-print is critical to success before embarking on enhancements.

Integration

If the primary purpose of the migration is to support integration with another enterprise application, clients need to begin with data dictionaries of all applications and with dataflow diagrams.  These data elements are the base from which a specific Application Program Interface (API) is produced.  An API contains a set of routines, protocols, and tools.  This new API stipulates how software mechanisms interrelate.

No matter what the root cause, Macrosoft is here to help.  Preform a free analysis using our FoxPro Code Matrix.  This robust tool is free utility that determines the volume of your Visual FoxPro project identifying the number of lines of code, objects, methods and much more.  You could download the tool from https://www.migrateto.net/foxpro-code-matrix/

About Author:

Shah is a forward thinking, corporate leader with eighteen years’ experience delivering top notch customer solutions in large scale and enterprise business environments. His proven abilities as a technology visionary and driver of strategic business systems development allow Macrosoft to deliver best in class software solutions. At Macrosoft, Shah has successfully delivered multiple migration projects. Shah holds an MBA in addition to multiple professional and technical certifications. His areas of expertise include enterprise-wide architecture, application migration, IT transformation, mobile, and offshore development management.

https://www.linkedin.com/in/gnshah

Thoughts on the Perspectives on Nanoscience

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Growing competence on the world market pushes leaders to come up with new exciting technologies and methods. To survive in the tough today’s condition and always be in demand, the up-to-date professional has to be able to learn and absorb information quickly.

In the paper, I’m going to touch the concept of nanoscience – one of the most progressive educational technologies.

The Goal of Nanoscience
 
At its core, it is a way to improve professional qualifications, which implies passing a very short lesson on a particular topic with a follow-up mini-test on the quality of learning. It is assumed that the passage of these lessons should be carried out independently and without the participation of the teacher – naturally, in electronic form.

According to Joan Barry, the Executive Director of New York State Society of CPAs, the professional associations are looking for new opportunities to expand learning options. NYSSCPA is open to new ideas and believes that nano-learning may be a part of the learning programs, and has especially great potential in the fields where newly acquired knowledge can be instantly applied to practice.

In Maryland, Ohio, and many other states nano-learning has been officially recognized as a way of professional development. But despite the potentially great opportunities, the New York Society of Certified Chartered Accountants still has no full confidence about how nano-learning can be effective in maintaining professional qualifications at the right level (which, of course, is the key objective).



Applied Significance of Nanoscience

 
Abayon Frida, the head of the NYSSCPA’s Board of Trustees, noted that nano-learning requires special time and place – for example when you are at work and urgently need to check something from the area you are working on. It is clear you won’t take an eight-hour training course to fill the gap in education and finish the job. Here, nano-learning is very and very useful.

Nanoscience vs. Traditional Education

 
However, Abayon Frida believes the role of nano-learning is auxiliary and advises not to consider it as a separate/alternative educational direction. The situation when the majority of today's professionals improve their professional qualification solely through the courses of nano-learning may lead to unpleasant consequences.

NYSSCPA recommends setting the annual limit for these courses. Otherwise, there is a danger that nano-learning will eventually replace all other courses of professional development. Also, you should think about the way of passage: the absence of the teacher who can check the mini-course is a worrying factor.


Online courses are becoming increasingly popular, displacing traditional full-time training. Some conservatives have said before that online training is not as effective as a personal lecture, but now they lost this leverage. Recent studies show that online courses are not inferior in effectiveness to the traditional forms of education. The most advanced IT-companies have long realized this and don't pay much attention to the diploma. They rather look at the real knowledge, taking into consideration the various certificates and courses that the employee completed.


  • For example,  Udacity issues nano-diplomas that are recognized when applying for a job at Google, AT&T, Autodesk, Cloudera, Salesforce and other major companies. Statistics shows that the usual Udacity student is a man from 24 to 34 years old who wants to improve his skills.
Microformats and nano-learning are actively developing worldwide. And this is no surprise! According to research by Microsoft, a person's ability to focus decreased from 12 seconds in 2000 to 8 seconds in 2013. In 2016, it’s between 6 and 7 sec.

Most professionals in the field of online education agree that nano-learning is a promising format, and every year there will be more and more authors of short training snippets. Platforms like Coursmos will help to choose individual educational trajectory, depending on one’s interests and level of knowledge.

After a series of short courses, most platforms assign listeners to the so-called "badges" for their achievements. Badges make learning interesting and motivate not to stop. On the other hand, they are an alternative to diplomas and certificates: if a person received the badge of a very high level, employers could pay attention to this kind of specialist (Google and Facebook do so!).

(https://www.jisc.ac.uk/sites/default/files/learning-online.jpg)

To Nano-Self-Educate or Not to Nano-Self-Educate?
 
Undoubtedly, nanoscience is a fresh approach reflecting the reality of today's dynamic world. Thus, anyone who passed these ultra-short courses can now insert the results in a personal profile, making oneself more interesting to potential employers. Indeed, the latter may be interested in the issues that the employee pays attention to, as well as specific aspects of his competence.

Well, I doubt whether any restrictions regarding nanoscience needed, as:
  • Any employer understands that such short courses can’t replace the fundamental system of education. 

  • If the knowledge acquired through nano courses will be more effective, it’s all about the competition, which, as we know, only improves the quality. Thus, the developers of long-term programs will need a more thorough work on their products.
  • Nanoscience will clean the market from weak educational programs.
(https://pixabay.com/static/uploads/photo/2015/07/09/05/59/wall-837313_960_720.jpg)

In my opinion, nano-learning is a new and exciting tool, but it’s not an alternative to comprehensive professional training. There’s too long way from a short-term training to the formation of a competent high-class professional because the main problems of practice arise precisely at the boundaries of various fields. Thus, often the qualification lies in the ability to combine knowledge and skill, which is impossible to achieve through nanoscience.

Well, in the case of urgent need, nanoscience is one the crest of a wave!


Bio:
Lucy Adams is a blogger from Buzz Essay. Try this and you won’t regret. An open-hearted and responsive, Lucy is your best partner for preparing valuable blog materials. Feel free to share your ideas and, be sure, you’ll soon get at least one high-quality paper written by the diligent author.

How Really Java is Platform Independent

Probably the first thing that is written anywhere about java is that it is a platform independent language. Have you ever wondered that what is meant by platform independent? How java is platform independent? Why other programming languages lack this portability? The purpose of this article is to understand you about all these terminologies.

Before going into detail, first you have to understand that what is a platform?

What Is A Platform? 

A platform consists of computer hardware and Operating system. For example, a PC with Windows 8.

Platform dependent means the program can be executed only on a specific platform. Many programs like Skype can be used on multiple operating systems like Windows or OS X. but notice that this software has different versions for different operating systems, which means that Skype is not actually platform independent. Basically the programs written in dependent languages require some code changes to run on other platforms. C++ is an example of platform dependent programming language.

Platform independent means the program that we have developed can run on any platform. The code remains the same irrespective of the platform involved. Java is an example of platform independent programming language. One Program written in Java can run on Windows or OS X without any modification.


How Java Is Platform Independent:


The reason why java is platform independent is that it is a structured differently from other programming languages. In fact, Java is both compiler and interpreter based language. In other programming languages like C/C++, the source code you write must be compiled in machine code to execute because computers can only execute machine code. The compiler, which compiles the code, uses the functions of the current operating system to compile the source code. This compiled program just runs on that operating system as its code was translated interacting the functions of specific operating system. So, the program becomes platform dependent.

On the other hand, the java compiler compiles the source code and produces an independent intermediate code called byte code instead of direct machine code. This code is platform independent because java compiler doesn’t interact with the local platform while generating byte code. In fact, this code is represented in hexa-decimal format which is same for every platform. You can say that byte code generated on Windows is same as the byte code generated on Linux for the same java code.


Now this code must be converted into machine code to be executed by a computer, here JVM comes. JVM stands for JAVA Virtual Machine and it is available as a part of JDK & JRE (described later) for different operating systems. The JVM translates the byte code into machine code which can be executed by a computer. This JVM works like a virtual machine on which platform independent byte code runs and this machine produces a platform dependent machine code. No matter, what physical platform you are using, the part where JVM interprets byte code is guaranteed to work in the same way. Since all the JVMs work exactly the same, the same code works exactly the same way without recompiling. So the same code works on all operating systems without modification.

How Java Is Platform Independent, when it requires JVM:

In true sense, Java is NOT PLATFORM INDEPENDENT programming language as it requires JVM to run upon. But it works like a platform independent language with pre-installed JRE/JDK on the computer.

JVM comes as a part of JDK and JRE. JDK stands for Java Development Kit which is used to write, compile, debug and execute Java code. While JRE stands for Java Runtime Environment which is required to run java programs. So, every computer must be preloaded with JRE to run any java application.

Mostly computer manufacturers sell their computers with pre-installed JRE. Now, these computers are familiar with programs written in Java language. So, they run/execute the program without demanding a single file.  But, if computer manufacturers have not added JRE in their systems then JRE should be installed manually.

But, wait a minute, think that you want to run a program written in C/C++ (platform dependent code) on another platform then what you would do? Surely you will make some changes in the core code of program. This could be a long and complicated process and you also should have knowledge of the construction of target platform. But, the java program can run on any platform without modifying the code. Just, JVM is required to run the code on any platform exists. Your byte code is same for every platform and JVM converts it into machine code according to local platform. This machine code is then executed by computer.

About Author:
Kamal Choudhary is a tech geek who writes about c++ programming tutorials on C++ Beginner. He is a student of computer science in University of Gujrat, pakistan. He loves to write about computer programming. You can find his full bio here. Follow him on twitter @ikamalchoudhary

Ultimate 5 Caching Plugins for WordPress Users

The users like to browse fast loading websites and is also considered best for the search engine ranking. There multiple ways to boost your WordPress website, one of which includes selecting best web hosting plugin.

Here we discuss important plugins WordPress cache plugins that can boost your WordPress powered site and blogs.

But before you pick any WordPress cache plugin, make sure to take important consideration regarding your hosting and server configuration. For instance,  W3 total cache plugin works best with VPS or dedicated servers, whereas Super cache or hyper cache is considered best for shared hosting. Of course, there is no thumb of a rule here, but I have tried to explain some of the main advantages of these WordPress cache plugins. You may pick any of this plugin making sure that it matches with your server environment.

Here we go!

1. WP Fastest Cache 


WP Fastest Cache is one of the powerful caching plugin enriched with a variety of excellent features. Similar to other caching plugins, it creates static versions of the dynamic files. Moreover, the plugin does not clutter the WordPress admin section with multiple options.

The plugin uses the simple tabbed system by providing access to the caching options. The plugin settings can be done by clicking on the ‘WP Fastest Cache‘ menu of your website dashboard. It can be accessed in several different languages, and there is also a premium version which supports many additional features.



2. WP Super Cache


WP Super Cache is one of the most recommended WordPress caching plugins. It is very simple to install, use and can give you a good performance boost. It helps in generating HTML files from your dynamic blog and provides gzip compression. This gives its users the leverage to use your sub domain as a CDN in WP Super Cache for using HTML files like Image, Javascript and CSS.

This plugin is considered best for new users.

3.  W3 Total Cache


 It is one of the advanced cache plugins which works out of the box and offers advance caching mechanism. It is used by most of the popular Websites like Mashable, Smashing Magazine, etc. Its configuration may require little technical skills. The latest version of this cache plugin offers integration with CloudFlare. CDN can be easily configured with this plugin.

Some more notable feature of this top WordPress cache plugin are:
(a) Page cache
(b) Database Caching
(c) Minify CSS, JS
(d) CDN
(e) CloudFlare
(f) Works best with VPS and Dedicated hosting but works with Shared hosting too
(g) Caching of search results page

4. Hyper Cache



Hyper Cache is a quick and easy to configure cache system for WordPress users. It can be used on low resources hosting as well on high-end servers.

Some of its excellent features are:
(a) HTTPS ready
(b) CDN support
(c) bypassing caching for mobile devices or use a separate cache.
(d) Supports 404 error page
(e) Works well with plugins that add custom post types, such as bbPress.
         
5. Zen Cache  

 

Zen Cache is formerly called as Quick Cache. It is considered as an ideal choice to increase the loading speed of your website. Zen Cache takes real time snapshots of every page, post, link and caches them intuitively. It has advanced techniques to determine when it should send a cached version.

It automatically sets expiration times for cache files and allows a double-cache. The best of Zen Cache plugin is that it caches 404 error requests to reduce the impact on the server. And it is also WP-CLI compatible.

Wrapping up
There are many more WordPress cache plugins which can be added to this list. But here I have kept the list short and easy to pick. I would love to know which cache plugin are you using to fasten your WordPress blog?

Author Bio : Sophia is a trained WordPress developer working with WordPrax Ltd.- A leading HTML to WordPress conversion services company. If you're planning to convert HTML website to WordPress for a brilliant online presence, she can help you. Some stunning articles related to website markup conversions can be found under her name.

Social Profiles :
https://twitter.com/WordPrax
https://www.facebook.com/wordprax
https://www.pinterest.com/Wordprax/

Chicago SEO Company Professionals At Your Service!


Ever thought if the efforts of your brand promotion are moving to the right side and targeting the potential customers? To gain the best return on your marketing endeavours for your service or product, you need the guidance of an experienced and talented SEO expert who can support you in your website optimisation online. The services of SEO experts can give you benefits in the long run. These experts suggest befitting practices of search engine optimisation that fulfill the objectives and requirements of your business.

There are many Chicago-based marketing companies having experienced and qualified SEO professionals to guide you effectively so that you can undertake your activities of website optimisation successfully. Besides this, they help you in the promotion of your business campaigns to gain good ranking on the search engines. It is all because of SEO professional experts based in the Chicago SEO company. It provides a way on how to target your potential audience easily and faster to bring vast traffic to the site thereby allowing your business growth through global market.

Different SEO firms in Chicago offer you efficient marketing promotion and content writing services. Good content is essential for the high ranking on the search engines. The benefits of good copywriting services are to replace the gap between services and the products. The experts provided SEO content writing services aim to give you a positive impression of your brand and increase your position online by infusing creative ideas into effective communicative words according to the potential audience.

An experienced and qualified SEO content writer know the way of product or service promotion in a way that you can get maximum visibility of your website. By understanding the present market tendencies and the potential audience, they suggest strategic plans to guide the business in its top position worldwide. During the research phase, they identify the befitting key phrases for the site contents to increase its ranking in the search engines. These experts develop contents by following rules and regulation of search engines.

Experts working in Chicago based SEO firms may have good knowledge about different SEO techniques such as Meta tagging, social bookmarking, page optimisation, blogging, keyword selection, and link building. Besides this, they can guide to increase the traffic flow to your website through proper social media channels, marketing techniques and social media optimisation.  A good SEO professional can both execute and develop the SMO promotional campaign by guiding you to get visibility and make a strong connection through the different social media platform.  Also, these experts guide you in the phase of online reputation management. They help your firm of how to spread positive information, reviews and news about your company on the web.

To conclude, if you are thinking about your business promotion, you should consider the services of a good SEO Chicago-based company. It can work if you feel that your business is not moving in the right track and fails to receive adequate returns. You should go forward and get the assistance of the expert from reputed SEO companies in your local area.

Benefits of Targetting Long Trail Keywords



Even Social Media Marketing needs a strategy

The presence of social media in the lives of everyone around you is undeniable. If you develop a marketing strategy using social media that is successful, you will have many new clients and leads to pursue. The benefits of targeting long tail keywords and using social media are undeniable and the only way you will be able to get ahead in the world of small business. The following are a few steps to take when developing a strategy for your social media marketing.

Listen to What Everyone Is Saying

When you first start trying to develop your strategy, get online and listen to what everyone is saying about your product or product like yours. This helps you to determine who your target audience is and what they are looking for online. Many people make the mistake of just using one form of social media, which limits their exposure to potential customers. You may have started using a social media site as a user, but be sure to conduct your business persona in a much more professional way than you would your personal persona. This will allow your customers to see that you are serious about your business, which will help develop their trust in you.

Develop Your Content

The best thing for you to do with your online content is to use specialized keywords that are specific to your business. Be sure that the content that you put on your social media page is well thought out and professional sounding. The worst thing you can do is to put out unintelligible content that is impossible to follow and easily dismissed. The goal you should have is making sure that your content is informative for you customers and easy to follow for prospective customers.

Early on in your development strategy, you should evaluate how you measure the success or failure of your social media campaign. If you measure your success by the number of followers that you have on a social media outlet, it should not be too hard to have a great deal of success rapidly. But for more long term goals, such as expansion of your business, the success will come at a much slower wait but will be well worth the wait. You should make sure that you always keep the content and posts on your social media up to date to avoid having a stagnant page. Getting help from professionals on what to do regarding your content marketing is important and will help to ensure the success of this venture.

13 Logo Design Services You Can Use Today

As you build your company and website, you probably want to present something unique, something that is memorable about your company image. Many companies choose to create a logo to identify their brand and company. But often, creating an original logo when you are first starting out is too expensive.

So here are 13 logo creation applications or services that range in price from free to affordable. This list of free and paid services should help you find the best tools. One word of warning: Several of the “free” sites are free only for the creation process. Always read the fine print.

If you want to download the logo you’ve created and have unlimited use, there is a charge, and I tried to note when that occurs.  To be totally realistic, you could do some of this work yourself in Powerpoint or a decent drawing program, but there are small companies starting today that don’t have those software programs, and these mostly Web-based tools might appeal.

Free (or Mostly Free)

Supalogo is one of my favorites for creating a super-fast font-based logo. You type in your text, pick some options and hit download. You can even look at samples and click edit and start from there. Nicely done.

Logo Victory is a completely free logo design tool that lets you download a jpeg image. If you want other file formats, they have a small upgrade charge. They also offer paid services starting at $49. This was one of the only sites that offered a no-strings free logo.

Marketsplash is a completely free (with registration) logo design service. I was impressed with it. It is built and run by HP, which I mention in other places, but this tool lets you download a few different versions of your logo with a simple registration.

The Logo Creator is free logo creation software. No trial, no demo, fully free in return for a tweet. Yes, a tweet on Twitter and you can have their software for free. From the logos showcased on the site, it looks like a fairly robust application. The offer was tested and worked at the time of publishing this post.

CoolText lets you type out your company name and then choose different ways to stylize the font itself. Handy, fast and free if all you want is your name with a bit of energy to it.

Logo Ease offers a fully free logo creation tool. You have to register, but they let you create and download (they send you the link) the logo that you spent time creating. When you get your download link, it comes with instructions to include a link back to their site. They also offer paid services.

Logo Craft lets you select an icon from predefined categories, then add text and effects. Once it is ready, save the logo or download it for future use. You can access the logos you created anytime and edit them further. Very easy to use. They also offer a custom design service starting at $49.

Flaming Text is similar to CoolText, but I liked a few of their different options. I could see using sites like these for a young company, a nonprofit or a project. For some companies, this is all they might ever need.

Real World Graphics offers a few Web apps to help you create icons or favicons (those tiny little symbols you often see on websites and in social networks).

Sherv.net offers Icon Maker, which can be ideal for those who are building a company around their personal name and identity. It will let you take your photo into a cartoon-like drawing. It might work well for those building a Facebook page, too. Admittedly, this one is more of a fun creation tool and not a serious branding option.

Logo Venture is another service that appears to be best custom logo design service, you can get a logo for as low as $49.

LogoBlog is a free logo creator similar to CoolText and Flaming Text. No registration, just download your completed font logo in a few different formats.

GRSites offers logo creation, text box creation (such as for a sidebar or additional column area on your blog or site), and other design features like textures. They do ask for a link back to their site, but offer some nifty tools.

Tweak offers a completely free logo creator for a low-resolution JPEG image file. If you want a higher resolution JPEG or an EPS file for a high quality print job, you can purchase them for $9.95 and $29.95, respectively. Fast and easy to create, focused on font specific layouts, and you have to register to get to the download page.